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02 Nov The level of engagement on Instagram attracts brands

Faced with the decline of the "reach" on Facebook, the high level of activity of fans on Instagram plot. But in France, the average size of the mobile social networking communities remains stunted. A hearing 10 times lower than Facebook (2.6 million unique visitors against...

12 Sep Instagramers more and more attractive to advertisers

With a superior commitment to Facebook and stronger emotion related to the image, the Instagramers attracting more and more French advertisers. Established in 2010, Instagram was acquired by Facebook in 2012 for 747 million dollars (594 million euros). At the time, it had 80 million active...